Celebrate the Legacy

It's not just fashion; it's a throwback with a modern twist. In this collection celebrating Atari, every piece pops with quality, cool aesthetics, and that iconic vibe! Ready to wear the legacy?

Overview

The Fuji logo on a relaxed ‘dad hat’ in bright colors, perfect for an easy-going Summer vibe.

Materials

Availability

Available now! Ships within 3-5 business days. International shipping available. Note: This product is not eligible for discounts.

Awesome hat

Great hat

Good looking hat

Good looking hat! I like how it looks and the fact that people who know the logo appreciate it - and those who don’t, don’t.

So comfortable 😌 very nice hat

So comfortable 😌 very nice hat. The logo is a bit smaller than I expected. But it still looks great

Love the design

Love the design, its subtle, not too in your face. Perfect for any occasion

Slick and confortable, I love this

I just picked up the 1972 Dad Hat from ATARI, and I couldn’t be happier with it. The vintage design is a perfect nod to ATARI’s iconic legacy, subtle, stylish, and effortlessly cool. The embroidery is crisp, the fit is relaxed but secure, and the fabric feels durable yet soft enough for all day wear. It’s the kind of hat that works whether you're heading out for a casual day or just want to add a touch of retro flair to your outfit. Definitely a must-have for any ATARI fan or anyone who appreciates timeless design.